Description

S2NDNATURE Brand Identity System

What We've Done

— Logo & Secondary Marks

— Brand Guidelines

— Stationery Collateral

S2NDNATURE, a unique traveling thrift shop, embarked on a transformative journey to solidify its brand identity and support the overall growth of the business. Specializing in pop-up vending at fairs and offering personalized shopping experiences, the client sought to create a distinctive and memorable brand that would resonate with its audience. Our comprehensive branding project included the design of a captivating logo that serves as the cornerstone of the brand's identity. We crafted a thoughtfully curated color palette and typography, reflecting warmth and authenticity. Branded business cards reinforced the brand's professional image, leaving a lasting impression on clients and partners. Additionally, the brand was extended to a range of merchandise, infusing each piece with the unique S2NDNATURE identity. The project's successful outcome positioned S2NDNATURE as a beacon of style and sustainability in the fashion world, paving the way for expansion and broader audience appeal. It's a testament to the transformative power of branding to shape a business and make it a memorable part of its customers' lives.