Nabrís Branding & Merchandise
— Strategy
— Logo, Typography & Color
— Packaging, Menus & Printed Collateral
— Signage & Environmental Graphics
— Messaging
— Illustration
— Brand Guidelines
In transforming the vision of Nabrís Coffee Shop into a vibrant reality, our design approach was deeply influenced by the warm and community-oriented essence that defines the brand. As a woman and LGBT-owned business, we embraced these core characteristics by infusing a minimal and pink look into every aspect of the visual elements, including the logo, color palette, and overall branding. Our commitment to detail was evident throughout the design process, reflecting Nabrís' dedication to fostering a welcoming, inclusive, and distinctively spirited environment. This intentional design not only authentically resonates with the brand's identity but also actively contributes to fostering a sense of belonging and connection within the diverse community it serves. Through thoughtful design choices, we successfully translated Nabrís' values into a visual identity that elevates their brand recognition and creates a positive and inclusive atmosphere, turning the coffee shop into a vibrant hub where diversity is celebrated and embraced.